In the old days of television, before on demand and remote controls, the theme song announced the next show. It was designed to catch or keep your attention. Between the birth of television and the end of the 20th Century, 42 television theme songs charted on the Billboard top 60, four of which made it to No. 1. In the 21st Century not one television theme song has hit the pop charts.
Reasons for this include changing public taste and the fragmentation of popular culture but also the simple fact that many modern shows have no theme, and most that do use a short instrumental motif in lieu of a full fledged song.
Like all television programming, the sitcom has its origins in radio shows that were adapted for the new medium. Two pioneering shows – The Honeymooners and I Love Lucy – set the template that would remain virtually intact for the rest of the millennium.
The Honeymooners theme keeps with the radio tradition of an orchestral bed beneath the announcer.
I Love Lucy was a pioneering show in many ways, including its theme song. The I Love Lucy theme, written by Eliot Daniel, is the first sitcom theme that works almost as a commercial jingle. It is an infectious, easily identifiable tune that serves to brand the show.
Interestingly, these two iconic 1950’s sitcoms featured childless couples living in apartments – one blue collar realism, the other showbiz glamour – in an era that would be defined by the quintessential suburban nuclear family: a large house with a yard and a dog, a father who works, a mother who keeps the home and the 2.5 kids who learn and grow from their problems each week: Leave it to Beaver, Father Knows Best, The Adventures of Ozzie and Harriet.
As the 50s morphed into the 60s, sitcoms began to focus on less traditional families, from the broken to the fantastic.